The Indianapolis Small Business Slump: Is Your Business Feeling the Pinch?

Indianapolis small business sales down? Learn DIY steps to boost profits & build resilience. When to call a pro? Get expert help from a local business owner.
New Year, New Brand: Why a Professional Website is Your #1 Business Resolution

Make 2025 your year! Discover why a professional website is vital for your IN business & the joy of a brand you love. Get DIY tips or let us craft your stunning online presence.
More Than a Pretty Palette: How Color Psychology Builds a Powerful Brand

Is your brand color working for or against you? Discover how color psychology influences customer perception, using real-world examples like Indy Biz + Brand’s own palette to build trust and drive action.
Is Your Brand a Best Friend or a Stranger? Crafting a Customer Experience That Feels Like Coming Home

Discover how to transform your customer experience from transactional to emotional. Learn how blending strategic branding with genuine connection can make your clients feel like they’ve found a new best friend.
The Unseen Cost of an Inconsistent Brand

Is your brand confusing customers? Discover why brand consistency—from your logo to your website—is critical for building trust, justifying your prices, and growing your Indiana business.